- Offered Salary Competitive Remuneration
- Career Level Manager
- Experience 5 Years
- Gender Both
- Industry Consumer Goods
- Qualification Bachelor Degree, Master’s Degree
BridgeGap Consults – Our Client operating within the food services sector seeks to recruit suitable and qualified candidates for the role of Marketing manager. The successful candidate will be responsible for tracking and analyzing the performance of advertising campaigns, managing the marketing budget and ensuring that all marketing material is in line with the brand identity.
Build on product messaging that sets new products apart from others in the market to give them a unique selling point
Communicate the vision and value of new products to the sales team and develop sales tools that facilitate the selling process
Plan and participate in the launch of new services and products which involve several different departments
Brief the press and PR teams about new products
Take part in presentations
Obtain insights into customers’ usage of current products, untapped opportunities and buyer personas, through interviews, surveys, focus groups and sales data
Review inventory levels and ensure product availability
Agree timelines and deadlines for the development of new products with product management, engineering or manufacturing departments
Use market research data to establish product pricing
Create content such as case studies, videos, website copy and blog posts
Speak and present about products to both external and internal audiences
Test new goods and products
Propose and keep within a budget
Research competitor offerings
Recruit and develop a team of product marketing executives
Demonstrable experience in marketing together with the potential and attitude required to learn
Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets.
Previous experience in a Sales/Marketing related role is a plus.
excellent communication skills and the ability to lead a sale team.
Up-to-date with the latest trends and best practices in online marketing and measurement
BSc/MSc degree in Marketing or related field
Interested and qualified candidates should send their Cv’s to email@example.com using Marketing Manager Lagos as subject of the mail